Composable Commerce
Platforms for AI-Ready Growth
Make digital commerce your control system, not just your storefront
Too many enterprises run commerce on brittle estates: legacy platforms, half-finished “headless” projects, and a tangle of ERP, CRM, OMS, PIM, CDP, and payment integrations. We design, build, and run Commerce Platforms & Technology as part of your core enterprise architecture, so you get a composable, AI-native commerce layer that unifies systems, channels, and data into one governed platform that launches new journeys fast, protects margin, and keeps total cost of ownership under control.
Client outcomes we’ve delivered with Commerce Platforms & Technology
Revenue growth after modernizing a leading U.S. retailer from legacy to a composable commerce platform.
Increase in average cart size for a B2B corporate gifting retailer’s e-commerce platform.
Conversion lift by replatforming omnichannel commerce & checkout experiences for a North American retailer.
Turn your fragile stack into a governed revenue engine
From monoliths & tool sprawl to a composable platform you can trust.
Traditional monolithic suites are too slow and rigid for omnichannel, AI, and continuous test-and-learn across journeys, pricing, and promotions. Going “composable” without discipline trades one monolith for distributed chaos: stalled roadmaps, brittle integrations, rising costs, and teams scared to touch production in peak season.
We start with architecture, designing a MACH- and API-driven commerce platform that matches how your business actually works. Data, AI, and observability are built in from day one, so IT, digital, product, and operations can run B2B, B2C, D2C, and marketplaces from the same governed system instead of rebuilding the stack for every channel.
Client Success
In savings over 5 Years
Faster release cycles, moving from high-risk to modern delivery velocity
Lower engineering costs, with streamlined POD-based execution
Scaling Retail Transformation & Velocity with an AI-Native GCC for North America’s Largest Arts & Crafts Retailer
Challenges
Our client, North America’s largest arts and crafts retailer, invested $30M into a digital transformation initiative that spiraled into a $120M overrun, with two years of delays and little progress to show. Their offshore delivery center in China had become a liability—burning $2.2M per month, dependent on in-person releases, and burdened with undocumented systems and Chinese-only documentation. Fragmented U.S. and Canadian tech stacks, legacy systems with no transparency, and a vendor model that ran on ticket-driven delivery slowed every release and amplified risk. At the same time, a 185% year-over-year surge in product listings and rising omnichannel expectations required faster iteration, better system resilience, and improved customer experience. Without a reset, they risked losing both competitiveness and customer trust.
Solutions
TechBlocks transitioned the client’s operations from chaos to control by launching an AI-native Global Capability Center (GCC) and modernizing their retail technology stack end to end:
- Launched an AI-native GCC in 90 days and executed a right-shoring strategy that cut monthly burn from $2.2M to $1M
- Reverse-engineered critical applications and established a scalable reference architecture with embedded DevOps practices
- Scaled the GCC to 260+ specialists across Canada, the U.S., and India, organized into 19 cross-functional PODs
- Modernized delivery by splitting key monoliths into microservices, deploying CI/CD with DevSecOps, and introducing AI-powered SRE agents for 24/7 monitoring and automated incident response
- Gave executives real-time visibility into sprint and release health through delivery telemetry
- Optimized Cloud infrastructure as code (IAC) and FinOps, replatformed 12+ Canadian digital platforms, and enhanced omnichannel experiences with BOPIS, curbside pickup, last-mile delivery, and automated self-checkout
Commerce Platforms & Technology Services
Commerce Platform Strategy & Architecture
We start with real assessments of your current platforms, integrations, costs, and risks. Then we evaluate monolithic suites, composable stacks, and hybrid models against your requirements, skills, and timelines, and define target architectures, reference designs, and phased migration paths that de-risk change instead of one high-stakes replatform. The result is a roadmap that ties every dollar of investment to clear business outcomes, not just a new set of tools.
Composable & Headless Platform Engineering
Once the vision is clear, we modernize your stack step by step. We implement composable, headless commerce using microservices, APIs, and cloud-native infrastructure, pragmatically. We peel off checkout, catalog, search, or payments one domain at a time, introduce automated CI/CD, infrastructure as code, and performance budgets, and harden resiliency so peak traffic doesn’t take you down. Where off-the-shelf hits a wall, we build custom composable components to extend or replace core capabilities.
B2B & B2C Feature Engineering & Integration
B2B buyers now expect B2C-grade experiences, and consumers expect B2B-level reliability. We engineer core commerce capabilities that serve both: catalog and pricing, promotions and loyalty, subscriptions, complex tax and localization, plus advanced search and merchandising. For B2B, we layer in account hierarchies, contract pricing, approvals, quotes, and repeat ordering flows that match how your customers actually buy. Underneath, we use robust integration patterns with ERP, CRM, PIM, WMS, OMS, payments, and fraud services so data and transactions stay in sync.
Experience, Conversion, & Omnichannel Optimization
We engineer commerce experiences that close the gap between expectation and reality: fast product discovery, clear pricing, trustworthy content, and a checkout that feels effortless. We use audits, experimentation, and analytics to simplify flows, reduce friction, and tune payment options. Then we extend that into omnichannel journeys like BOPIS, curbside, in-store returns of online orders, and unified profiles, so customers move seamlessly between channels, driving higher conversion and revenue.
AI & Data-Driven Commerce
Modern commerce runs on connected data and applied AI. We unify customer, product, and transaction data across platforms, then embed AI where it has the biggest impact: semantic search, merchandising intelligence, next-best-action and recommendations, dynamic pricing and segmentation, and governed GenAI for content, SEO, and campaigns integrated with your CMS, DAM, and marketing stack. Everything is observable and explainable, with experimentation frameworks that tie changes directly to revenue, margin, and lifetime value.
Managed Commerce Operations & Optimization
Launching is the easy part. Keeping the platform fast, secure, compliant, and evolving is where most enterprises struggle. We deploy cross-functional pods—SRE, product, UX, engineering, and data—focused on your live estate. They own 24/7 monitoring, incident response, capacity planning, performance tuning, and continuous delivery of new features against a prioritized roadmap, so your commerce operations stay stable at peak while the platform keeps improving.
Expertise you can trust
Why clients partner with TechBlocks for Commerce Platforms & Technology
We measure success in conversion, margin, TCO, and speed to market. We stay vendor-neutral, bring deep experience across leading platforms and cloud providers, and use accelerators, reference architectures, and pre-built integrations to cut time to value without locking you in. Most importantly, we don’t disappear after launch. We stay in the loop, operating and evolving your commerce stack so it keeps pace with your customers, your board, and your ambition.
“Along with operational functions, being headless has empowered us creatively as well. TechBlocks’ headless CMS drives modernization of our platform and creates a great digital experience across multiple channels.”
Co-Founder & CPO – North American furniture e-commerce retailer
Ready to start the conversation?
Share your most pressing challenges and priorities with our team, and let’s explore what’s possible.
