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Redesigning the Mobile Experience for Workopolis 

Redesigning the Mobile Experience for Workopolis

Project Overview

Workopolis is a leading career site that provides job services to Canadians. The company goes with the vision to become a complete recruitment partner for everyone, including people with disabilities, by identifying, removing, and preventing the hurdles that might interfere with their ability to obtain the services provided by the company.  

To retain its leadership position, Workopolis was seeking a digital transformation partner to help develop its platform and enhance CX through their mobile search engine and better site response.   

Currently, Workopolis’ web platform is complemented by a mobile platform for Android and iOS devices, redesigned by TechBlocks. 


The Results

30 %

Traffic Increase

20 %

Job Applications

25 %

Customer Support Tickets

The Challenge

The job market is constantly changing, and technology innovations in the Internet and mobile device industries are at the forefront of those changes. As one of the leading Canadian websites for online career solutions, Workopolis must stay at the forefront of this changing industry. 

To do so, Workopolis decided to look at their overall Internet strategy, including how the solutions they offered related to those in the job market. After an in-depth analysis, Workopolis determined they must address four specific challenges in the months and years ahead. 

Mobile App Development

More than 45% of job seekers now use smartphones and tablets to find jobs. Workopolis must reach these job seekers where they are, not where they used to be.

Talent Acquisition

Workopolis’ legacy mobile presence uses depreciated technology to serve customers. Users are unwilling to use outdated platforms for long, especially when newer solutions are always cropping up.

Customer Support

The job search experience must be replicated on the mobile platform while still providing a unique experience that takes advantage of the mobile platform.

Technological Solutions

Competition is strong and growing more robust every quarter. In order to be competitive, Workopolis must keep up and exceed the technological solutions offered by their competitors.

The Process

To help Workopolis address these challenges, TechBlocks creative development team set out to build the best possible mobile experience for the three million monthly users that Workopolis currently serves. TechBlocks made five changes to the Workopolis platform: 

The Technology Used

Workopolis partnered with Techblocks to accomplish these goals and leveraged the cutting-edge .NET technology stack, specifically Microsoft ASP.NET, known for its advanced capabilities. 

Microsoft .NET






The Result

The results of Techblocks’ overhaul of the Workopolis platform are substantial and should provide the company with long-term success and growth in the Canadian job-seeker market. This means that Workopolis will be able to increase their market share, grow their margins, and improve the satisfaction rates and referrals they receive from their users. 

High-Quality Mobile App

A fully mobile-responsive website was delivered completely operational to Workopolis less than three months after the stan date.

Job seeker

The job seeker experience was significantly improved.

Native Mobile

Traffic has increased by more than 30% on mobile platforms (i.e., smartphones and tablets).

Progressive Web App

Job applications have increased by more than 20% on the Workopolis platform.


Customer support tickets have decreased by more than 25%, indicating that users are happier with the platform and that it is significantly easier to use than its predecessor.

Is Your Mobile Experience Evolving At Pace With User Expectations?

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